According to customs data, China's excavator exports will continue to grow steadily in 2022. The 26 excavator manufacturers exported 109457 excavators, up 59.8% year on year. The reporter of China Securities News learned that at the beginning of the new year, construction machinery enterprises such as Sany Heavy Industry and Zoomlion Heavy Industry Co., Ltd. once again sounded the "going to sea" charge, striving to further expand overseas markets.
Overseas sales achieved brilliant results
According to customs data, from January to December 2022, the above-mentioned enterprises sold 261346 excavators, down 23.8% year on year. Among them, 109457 sets were exported, up 59.8% year on year.
At the same time, the export sales of loaders maintained a steady growth. According to customs data, from January to December 2022, 123355 loaders of all kinds were sold, down 12.2% year on year. Among them, the export sales volume was 42461, up 24.9% year on year.
From the perspective of enterprises, Sany Heavy Industry, Zoomlion Heavy Technology, Xingbang Intelligent and other engineering machinery enterprises have made remarkable achievements in overseas income in 2022.
"In 2022, Simbond Intelligence will be stable and its overseas sales will reach a new high, which will take a solid step to support the company to achieve its strategic objectives in 2025." The relevant person in charge of Simbond Intelligence said that the company has formed a unique international development strategy, and achieved many breakthroughs in channels, head customers, brand influence and other aspects.
According to the financial report, Zoomlion achieved overseas revenue of 3.887 billion yuan in the first half of 2022, an increase of 40.45% year on year. The proportion of overseas revenue increased to 18.25%, an increase of 11.71 percentage points over the same period in 2021.
According to customs data, from January to September 2022, Sany Heavy Industry achieved an international sales revenue of 25.88 billion yuan, up 43.7% year on year, 10.8 percentage points higher than the first half of 2022.
Further improve the global layout
The relevant person in charge of Zoomlion said that after years of development, the competitiveness of the domestic construction machinery industry has improved significantly. From the list of the top 50 global enterprises in 2021, China's construction machinery industry enterprises ranked first in the total sales share of the top 50 global enterprises for the first time, from 17.7% in the previous year to 24.9%. Zoomlion will continue to increase investment and expand overseas markets.
Opening factories overseas is an important measure for many construction machinery enterprises to implement the internationalization strategy. Take Zoomlion Heavy Industries as an example, it has established more than 30 subsidiaries and 10 production bases around the world. The company's R&D center, production base, market network and service system are distributed in 125 countries and regions around the world.
In August 2022, Sany Heavy Industries Indonesia "Lighthouse Factory" was officially put into operation. According to customs data, Sany Heavy Industries Indonesia's "Lighthouse Factory" project has a total investment of 200 million yuan, mainly producing 13-55 tons of excavators for the Southeast Asian market, and the planned annual capacity of the first phase is 3000 sets.
Ding Shifeng, the project leader of the "Lighthouse Factory" in Indonesia of Sany Heavy Industry, said: "The Indonesian factory is a big step forward for Sany's overseas manufacturing. In the future, Sany will use this" Lighthouse Factory "as a template to rapidly promote replication and build another 10 international" Lighthouse Factories "."
At the beginning of the new year in 2023, the construction machinery industry will once again blow the trumpet to expand overseas markets. Zoomlion said that it would continue to seize the opportunities of overseas markets, deepen the overseas business system based on end-to-end, digitalization and localization, and further improve the strategic layout of globalization.