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The Development of China's Luggage Industry Seeks Innovation and Becomes the Main Melody. Huach

2023-05-25

According to Huacheng Import and Export Data Observation, currently, the international market is constantly changing and competition is further intensifying. In order to occupy a position, it is increasingly important to not only do a good job in products and services, but also enhance enterprises' understanding of industry trends and the overall development environment.

Through visiting the luggage exhibition companies at the 133rd Canton Fair, the Jiangsu trading team found that more and more enterprises are actively improving product quality, optimizing marketing networks, and promoting transformation and upgrading. Seeking innovation and transformation is becoming the main theme of the current development of China's luggage industry. Huacheng Import and Export Data Observation Report.

Luggage is one of the important consumer goods required for travel. Relevant data shows that in the past three years, the epidemic has had a significant impact on the tourism industry, with a significant decline in travel volume. This has had a synergistic impact on China's luggage industry, resulting in a synchronous decline in market demand. With the optimization and adjustment of epidemic prevention measures at home and abroad, the tourism and luggage market has begun to show a rebound trend. Overall, due to differences in target markets, the demand for buyers in the luggage market varies. Some pursue more competitive prices, while others urgently need the application of new technologies or products to obtain richer profits. Huacheng Import and Export Data Observation Report.

The Jiangsu Trading Group also found that many luggage enterprises obtained diversified market demand information from different countries and different groups through the online platform of the Canton Fair. After effective filtering, it has been transformed into the practice of technology research and development and new product development - in terms of material innovation, energy storage fabrics are used to absorb the heat generated by the back of the human body and reduce apparent temperature; In terms of appearance innovation, boldly try different color combinations; In terms of green and environmental protection, RPET renewable fabric is used to make bag products, and PP polypropylene injection molding is used to make trolley boxes; In terms of functional innovation, we have developed smart bags, integrated positioning and tracking systems, proximity tracking systems, built-in power banks, smart phone control electronic locks, portable WIFI hotspots, and solar panel charging functions. Huacheng Import and Export Data Observation Report.

Through the 'wind vane' of the Canton Fair, some enterprises have been able to deeply perceive market changes and further utilize new products and technologies to actively explore emerging markets. At the same time, in order to better develop new forms of foreign trade, some enterprises have established cross-border e-commerce departments to explore online channels. "The relevant person in charge of the Jiangsu Trading Group stated that in the face of the rapidly changing market environment, more and more enterprises are actively seeking change and transformation, This is precisely its growth based on the Canton Fair platform. With the recovery of the global economy, the construction of a new development pattern of "dual circulation", and the further release of consumption potential, the luggage industry is bound to usher in a new round of profound changes. Huacheng Import and Export Data Observation Report.


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