Packaging / Advertising & Office

On May 27, the global fast-moving consumer goods giants Unilever, Nestlé, Pepsi, Mondelez and Mars jointly launched a 1 million pounds "Flexible Plastic Fund" (Flexible Plastic Fund). The fund calls on more flexible packaging manufacturers, retailers and recyclers to cooperate to jointly promote the UK flexible packaging recycling market. By increasing the current flexible packaging recycling efforts, it will increase the market supply of recycled materials, reduce plastic pollution, and promote the industry. Circular economy.

<30% recycled materials, levied 200 pounds/ton tax

The flexible plastic packaging fund has attracted so many international fast-moving consumer goods giants donations to support, to a certain extent by the impact of the upcoming British plastic packaging tax policy.

In March 2020, the British Chancellor of the Exchequer Rishi SunaK announced the levy of a plastic packaging tax, which will be officially implemented in April 2022. At that time, for plastic packaging products produced in the UK or imported into the UK, if the content of recycled plastics is less than 30%, a plastic packaging tax will be levied at a rate of 200 pounds per ton. This has prompted retailers with a large market share to support the development of the recycling industry.

Consumers' willingness to recycle is high

It is understood that in 2019, flexible plastic packaging accounted for 22% of the plastic packaging consumed in the UK, and only 6% of flexible plastic packaging was recycled.

A recent study by The University of Sheffield in the United Kingdom shows that British consumers have a strong desire to recycle flexible plastic packaging. 95% of survey participants indicated that they are willing to collect flexible plastics.

At present, the British large supermarket Sainsbury's and Waitrose have signed an agreement to set up flexible plastic waste collection points in specific stores across the UK. Other major local retail supermarkets will follow suit. In the future, the number of flexible plastic packaging recycling is expected to increase substantially.

In addition, the British local government also plans to provide flexible plastic packaging recycling services for families. Flexible packaging that meets the requirements includes: plastic bags, wrapping paper, film, etc. The fund also promised that the minimum price of these collected packaging will reach 100 pounds per ton to encourage recyclers to dispose of these plastics.

Full traceability system

From the collection of waste plastics at the source to the launch of new products, all plastics are fully traceable and traceable. Recyclers only get paid if the plastic is actually recycled. Manufacturers who donate to the Flexible Plastic Packaging Fund can obtain "Packaging Recovery Notes", which are generated by a traceability system.

The whole set of operation mode of "Flexible Plastic Packaging Fund"

Plastics are reproduced by recyclers into high-quality recycled materials, including non-food-grade plastics, non-food-grade films, and food-grade films. The Flexible Plastic Packaging Fund is actively encouraging the development of a recycling production model. In this mode, flexible plastic packaging can be recycled multiple times, including food-grade recycled material packaging.