Huacheng Import and Export Data Observation reported that with the rapid development of the economy and the rapid improvement of people's consumption ability and level, the composition of consumers has undergone great changes. More and more new classes need to buy cars. The development of the car market has great potential. But then, the international famous vehicle brands have shifted the focus of marketing to the mainland market. Here is a customer development plan for an automobile sales company!
1. Observe competitors
According to the Huacheng Import and Export Data Observation Report, you can search some keywords in the industry on mainstream search engines such as Baidu, and then open the competitor's website. We can directly see how the interface design of the other party's website feels? How about website vision in particular? In particular, some websites that seem to be doing well can be used for reference.
2. Specify the website
About us: It is used to introduce the history, culture, background and other information of the enterprise. The content of sub columns can be added, such as: enterprise profile, enterprise culture, enterprise honor, development history, team structure, publicity videos, etc; Popular models: used to introduce popular models A, B, C, D, E and other information display, with pictures and texts, and Huacheng's import and export data observation report.
3. Operator big data
"Operator Big Data" uses the big data information of the three operators as the database to query. Without disclosing the personal information of customers, it helps the company thoroughly solve the problem of expanding customers. It is an Internet promotion way to directly obtain accurate target customer groups, avoid invalid promotion, and help you quickly and accurately obtain customers (no clear code, no bare number, you need to dial through the platform agent without displaying the direct number, follow the official process), Huacheng Import and Export Data Observation Report.
4. Website interface
By placing advertisements on various portal websites, based on the enterprise VI/CI system of the enterprise website platform of the automobile sales company, and based on the browsing habits of different visitors. Pursue simple and practical form, conform to the browsing habits of users in the automobile sales company industry, and highlight functionality and practicality. Huacheng Import and Export Data Observation Report.