Auto & Transportation

China's new energy vehicles "going overseas" and speed up again. According to customs data, in the first eight months of this year, 340,000 new energy vehicles were exported, a year-on-year increase of 97.4%. New energy vehicles are becoming a new business card for China's intelligent manufacturing. Why can new energy vehicles become a new business card? Some experts said that China's new energy vehicle manufacturing enterprises have developed intelligent digital technology, opened up the whole chain from research and development, production to sales terminals, and explored the transformation from traditional production-oriented manufacturing to service-oriented manufacturing through upstream and downstream synergistic linkages. Create scene-based, personalized and customized products.

Evolve to mobile intelligent space

According to customs data, in the past ten years, China's new energy vehicle industry has experienced a process from small to large, from weak to strong, and has become an important force leading the transformation and upgrading of the global auto industry. Xin Guobin, Vice Minister of the Ministry of Industry and Information Technology, recently introduced at a press conference on the theme of "This Decade of China", "The cumulative sales of new energy vehicles has risen sharply from 20,000 at the end of 2012 to 11.08 million at the end of May this year. Since 2015, Production and sales have ranked first in the world for seven consecutive years.”

Xin Guobin said that the development of new energy vehicles is the only way for China to move from a big automobile country to a powerful automobile country. China has deeply implemented the national strategy for new energy vehicles, strengthened top-level design and innovation, and the new energy vehicle industry has achieved rapid development. To promote the development of the new energy vehicle industry, the state and local governments have successively launched more than 600 support policies, covering technological innovation, promotion and application, safety supervision and other aspects, and established a national manufacturing innovation center for power batteries and intelligent networked vehicles to support upstream and downstream enterprises. Increasing investment in research and development and innovating business models have formed a strong endogenous driving force for industrial development.

Through the continuous R&D and innovation of new energy vehicle manufacturing enterprises, the majority of users feel the boundary expansion of new energy vehicles after ensuring conventional performance, especially the cross-border integration of intelligent network technology and new vehicle electrification technology, so that new energy vehicles are not only A pure means of transportation has evolved into a mobile intelligent space.

Participate in high-end market competition

Chinese smart electric vehicle brands are accelerating their entry into overseas high-end markets. NIO held a press conference in Berlin, Germany on October 8, announcing that it will provide full-system services in the four markets of Germany, the Netherlands, Denmark and Sweden, which marks a further step in NIO's globalization strategy.

Li Bin, founder and chairman of NIO, said in an exclusive interview with this newspaper that the competition in the auto industry is about comprehensive competitiveness, and smart electric vehicles are the intersection of the three industries of "smart", "electric" and "automotive". At present, China's manufacturing industry has world-class competitiveness in these three industries, including advantages in supply chain and talent, which is the confidence for Chinese auto companies such as NIO to "go overseas". A year ago, NIO began to deploy in the Norwegian market in Europe. In the first three quarters of this year, the sales of NIO ES8 models ranked first in the 6- and 7-seat SUV market in Oslo. Li Bin introduced that Weilai adheres to the globalization strategy, and in 2021 proposed the goal of entering the global market in 25 countries in 2025. Next, NIO will gradually enter more European and American high-end markets with technological innovation, bringing users more wisdom and green new experience.

Entering the 5G era, the entire automobile industry is faced with huge opportunities for upgrading. Based on "electrification", "networking" and "intelligence" have become the key points of industry competition. Chinese auto manufacturers are following this wave of trends, continuously innovating in technology, and participating in the global high-end market competition by "changing lanes first".

Helping "Made in China" and "Going Overseas"

Face recognition opens doors, assists driving to relieve fatigue, and automatically warns of dangers... Chinese auto manufacturing companies continue to innovate in technology, allowing the auto industry to integrate a new generation of information technology to realize dynamic information interaction between people, vehicles and roads, making driving easier Safer, smarter and more comfortable.

In recent years, China's new energy vehicles have received more and more recognition in the international market. Chen Shihua, deputy secretary general of the China Association of Automobile Manufacturers, said that according to customs statistics, nearly 10 Chinese auto companies have exported new energy vehicles to Europe, and Chinese electric vehicles have accounted for 10% of the total sales of electric vehicles in Europe. According to the relevant person in charge of the China Automobile Dealers Association, Chinese auto companies are now mainly exporting new energy vehicles to the European market. Customs data shows that in 2021, 49% of China's total new energy vehicle exports will be exported to the European market, and the export situation is very gratifying. .

According to customs data, many years ago, Chinese cars entered overseas markets with the price advantage of their own brands, and gained a larger market share in Latin America and Africa. How to enter the European market has always been a long-term consideration for Chinese new energy vehicle companies. China's new energy vehicle companies are accelerating on the "innovation track", continuing to innovate in product performance, intelligent technology, comprehensive services, etc., helping "Made in China" to move towards "Made in China" and "Made in China".